With a background that spans journalism, entertainment, and the arts, Jay brings an editorial lens and creative discipline to everything from full-funnel marketing campaigns to long-term brand strategy. Since first joining RooneyPartners in 2018, Jay has helped clients across finance, education, healthcare, and tech find clarity in their message and consistency in their voice. He returned to the firm in 2024 as Director of Copy and was named Partner in 2025.

Jay’s creative career began in newsrooms, sharpened in agencies, and took a few unexpected turns — including writing more than 40 songs for Emmy-nominated children’s television and becoming a two-time Billboard-charting songwriter. That same mix of craft and versatility now informs the way he builds strategy, mentors teams, and partners with clients to help shape ideas that stick and stories that scale.